How to list your website on Better Business Bureau (BBB)
Free BBB Business Profile for US and Canadian businesses; accreditation is separate and paid.
- Link
- Link type unverified
- Cost
- Free
- Effort
- Moderate
- Reach (our estimate)
- High authority
- Region
- United States
- When
- Week 1
Short answer
Better Business Bureau (BBB) is free to join, and the link type is not confirmed yet, so check it on your live listing. To get listed, search to see whether your business already has a profile; it takes about an hour.
How to get listed on Better Business Bureau (BBB)
- Step 1: Search to see whether your business already has a profile.
- Step 2: Claim the free profile or request a new one.
- Step 3: Verify your business details.
- Step 4: Respond to any complaints or reviews.
You need
Business operating in the US or Canada.
Good to know
Accreditation (and the BBB seal) costs an annual fee; the free profile doesn't require it.
Have these ready before you start
- Business or product name, written the same way everywhere
- Website address (the exact page you want linked)
- A 50-word and a 150-word description
- Logo, plus two or three screenshots or photos
- Contact email, and address and phone for a local business
At a glance
- Website
- bbb.org
- Category
- Reviews & trust
- Reach (our estimate)
- High authority
- When to do it
- Week 1
- Position
- 2 of 22 in Reviews & trust
About the link
We have not confirmed the link attribute. Check the live listing after it is published.
Best for
- Small businesses
- Local businesses
On these lists
Questions about Better Business Bureau (BBB)
Are Better Business Bureau (BBB) links dofollow?
We have not confirmed it. Once your Better Business Bureau (BBB) listing is live, check the link to your site: a rel="nofollow" attribute means it is nofollow.
Is Better Business Bureau (BBB) free?
Yes. Listing on Better Business Bureau (BBB) is free.
How much work does a listing on Better Business Bureau (BBB) take?
A full profile with screenshots or a verification step: about an hour. How long approval takes is up to Better Business Bureau (BBB): many sites review a listing before it goes live.
Plan it, then tick it off.
Office hours: Monday to Saturday, 10:00–18:00 IST+91 74158 85838